For the launch of this new masculine fragrance, Dolce&Gabbana Beauty has partnered with Italian influencer Mariano Di Vaio. Husband, father and entrepreneur, Mariano is the king of his everyday life and an indisputable choice to embody this new Eau de Toilette.
The campaign was shot in Montepulciano by the photographer Mariano Vivanco, and the campaign film has the soundtrack by world-famous composer and Oscar winner Ennio Morricone.
K by Dolce&Gabbana is a fragrance that captures the essence of a man in his element. He is the king of his everyday life. He follows his own path, cherishing his family and loved ones above all else. Effortlessly charming, and not afraid to show his vitality, he remains true to his roots, respecting tradition while embracing modernity.
EAU DE TOILETTE
The chiseled geometric bottle is offset by the crown of intricate artistry which tops it. Each handcrafted cap is unique, the crown overlaid with particles of 24-carat gold and then individually aged to a distinct patina. On the bottle itself, the crowned letter K evokes the traditional symbol of royalty, but with a bold simplicity that is strikingly contemporary.
Discover the unique atmosphere behind the scenes of the shooting for the K by Dolce&Gabbana advertising campaign.
Get immersed in the making of the film, exploring the values that define the man who is a king in his everyday life.
Take a look at the video interview with Mariano Vivanco where he describes his inspiration and the story behind the shoot, giving an insight into some of the most remarkable moments on set.